COMPETITION TREATED IN A FRIENDLY MATTER

COMPETITION TREATED IN A FRIENDLY MATTER

Competition treated in a friendly matter while remaining competitive will gain your industry the respect for business that enables the industry to flourish Treat your competitors with the courtesy and respect you would like, most will respond in kind, and the result is a stable, productive, profitable industry.
b. On the other hand, an industry or market that is composed of vicious, unethical competitors will soon destroy itself. When your customer ask how your company products and services compare with those of your competitors, speak respectfully about your rivals, but use this opportunity to shift the discussion to your company and your products.
c. Acknowledge competitors good points, and then move this is how we do it different and we believe better. If you complain too much about the competition, prospective customers may wonder what they are missing and refuse to buy or sell until they have compared your products, prices and services with those of your competitors